ANNE VIEUX'S HOLOGRAPHIC INSTALLATION IN BENTONVILLE
Public Art
Client: OZ Art - ARkanvas
Location: Bentonville, Northwest Arkansas
Artists: Anne Vieux
Service: Concept, Location scouting, Curation, Development and Production
New-York based contemporary artist Anne Vieux recently contributed a public art intervention to Downtown Bentonville’s growing portfolio of outdoor art experiences. /meta_material is an immersive holographic mural installation conceived by the artist and integrated the architectural Skylight Cinema building and its concrete finish walls.
When tasked with transforming the site, the artist pushed the limits of the image data to create a captivating illusion of a hyper-fluid space by applying her painting to the structure using aluminium. Crossing the boundaries between real and virtual /meta_material invites the viewer to immerse in its painterly effect and to question the very nature of perception itself.
The piece is part of ARkanvas, a statewide engagement curated by Justkids bringing public art by world-renowned artists to Arkansas communities. It is not the first time Justkids has worked to bring public art to Arkansas. Since 2015 we have curated and produced over 50 pieces in the region from sculptures to installations, performances, murals and exhibitions for institutions, cities and organizations.
In this piece, I wanted to disrupt the solid geometries of the architecture with a hyperreal fluid painting placed in the landscape. There are two color schemes presenting two very close realities; one in cool tones, scaled up, and another in earthen tones, inverted and zooming out, repeating in the columns. I reflected on these ideas in a cultural/political context, thinking that a larger takeaway of this piece is that through disrupting and dissolving boundaries we can create a fluid open space where there’s room to unite.
- Anne Vieux
Anne Vieux’s experimental outdoor piece brings a unique approach to traditional public art and murals. While inviting Bentonville’s residents and visitors to a visual escape, she is making a splash by setting a new paradigm in the field.
- Charlotte Dutoit, Justkids curator